Leveraging the MPay platform with its vast user base and the Macau Pass’ extensive merchant network in Macau, the Group continues to enhance its role as a bridge for business services. Through the one-stop reward points redemption platform, mCoin, and the tourism and lifestyle services platform, mPass, the Group provides consumers with convenient and cost-effective service experiences, creates incremental value for merchants, and drives the vibrant development of the local consumer market.
● Based on the MPay one-stop digital lifestyle and financial services platform, Macau Pass connects scenarios and ecosystems through “payment + finance”, creating a diverse range of “ticketing+” services and exploring numerous innovative models. For example, it has integrated MPay with payment and consumption scenarios, collaborated with various local lifestyle brands, issued mCards in collaboration with performance events, and launched marketing campaigns for event merchandise and ticket packages through a membership points system. Additionally, leveraging its digital platform and ecosystem resources, Macau Pass can also connect markets across Chinese Mainland, Hong Kong, Macau, and internationally. In December 2024, Macau Pass entered into strategic collaborations with 88VIP and Sands China, the National Music Industry Park and Max Star Music Group to bolster Macau’s development as a "City of Sports" and "Capital of Performing Arts". As of the end of March 2025, we have supported over 200 large-scale performances and events in Macau through strategic partnerships, co-hosting, and providing ticketing and cultural entertainment digital products and services. This initiative has become one of the key drivers in promoting the appropriate economic diversification of Macau.
● Macau Pass has also facilitated the interactive development between local e-commerce and tourism industries. In collaboration with Alibaba Group, Ant Group ecosystem enterprises, and partner merchants, it has established integrated ecosystems combining "tourism + dining", "tourism + retail", "tourism + ticketing", and "tourism + entertainment". These initiatives aim to build a smart urban tourism ecosystem and assist merchants in digital transformation. The company actively participates in government programs like the "Electronic Consumption Benefit Scheme" and "Citywide Consumption Carnival", benefiting tens of thousands of local SMEs. Future plans include leveraging Amap’s platform to provide Macau merchants with comprehensive information, marketing, operational and technical support services. Concurrently, Macau Pass is promoting Macau tourism to Amap users while utilizing its payment and marketing capabilities to enhance visitor convenience and service experience. Through these multifaceted approaches, Macau Pass continues to drive the digital upgrade of Macau’s tourism and retail sectors.
● As a subsidiary of Macau Pass Group, Macau Pass Travel Agency offers comprehensive tourism services including guided tours, customized travel packages, as well as ticketing services for business events, conferences, exhibitions, and entertainment activities.